Shopify app comparison

Data Export vs Report Toaster: Which Shopify Reporting App Fits Your Store and Budget?

Updated

Data Export logo and Report Toaster logo on either side of a diagonal split
Overview

The short answer

Data Export and Report Toaster both build custom Shopify reports that you can schedule and share. Data Export costs less on Basic, Advanced and Plus stores, includes every feature on every plan, and delivers to Google Drive, FTP and SFTP. Report Toaster adds an AI report builder, SMS and Slack delivery, PDF export and a free plan for Basic and Grow stores.

The price gap grows with your Shopify plan. An Advanced store pays $35 a month on Data Export and $60 on Report Toaster. A Plus store pays $50 against $150, which adds up to $1,200 a year at monthly rates.

Prices and plans checked November 3, 2026

At a glance

Key takeaways

The five differences that matter most when choosing between Data Export and Report Toaster.

  • Price

    Data Export costs $12, $25, $35 or $50 a month by Shopify plan. Report Toaster costs $18 on Basic and Grow, $60 on Advanced and $150 on Plus, with a free plan for Basic and Grow stores. Data Export is cheaper on Basic, Advanced and Plus. Report Toaster is cheaper on Grow.

  • Feature access

    Data Export includes every feature on every plan. Report Toaster's free plan covers the last 90 days of orders, and scheduling, shared links, premium reports and multi-store reporting sit on paid plans.

  • Schedules and delivery

    Data Export runs hourly, daily, weekly or monthly and delivers to email, Google Sheets, Google Drive, FTP and SFTP. Report Toaster runs daily, weekly or monthly and delivers to email, SMS or Slack.

  • AI and PDF

    Report Toaster offers an AI report builder and PDF export. Data Export includes an AI assistant and builds custom reports for you for free.

  • Track record

    Data Export has been on the Shopify App Store since February 2016 with a 5.0 rating from 2,021 reviews. Report Toaster launched in April 2021 and holds 4.9 from 219 reviews.

Side by side

How do Data Export and Report Toaster compare at a glance?

FeatureData ExportReport Toaster
PricingData Export$12, $25, $35 or $50 per month by Shopify planReport ToasterFree, $18 (Basic/Grow), $60 (Advanced), $150 (Plus) per month
Free planData ExportNoReport ToasterYes, Basic and Grow stores, last 90 days of orders
Free trialData Export15 days on every planReport Toaster14 days on Advanced and Plus
Plan modelData ExportEvery feature on every planReport ToasterScheduling, sharing links, premium reports and multi-store on paid plans
Pre-built reportsData Export100+Report Toaster130+ (70+ free, 60+ paid)
Custom reportsData ExportUnlimited, with free setup on every planReport ToasterCustom reports and calculated fields
SchedulingData ExportHourly, daily, weekly, monthlyReport ToasterDaily, weekly, monthly
Delivery and sharingData ExportEmail, Google Sheets, Google Drive, FTP, SFTP, shareable linkReport ToasterEmail, SMS, Slack, live report links
Export formatsData ExportCSV, Excel, Google Sheets, JSON, TXTReport ToasterCSV, PDF
On the App Store sinceData ExportFebruary 2016Report ToasterApril 2021
App Store ratingData Export5.0 from 2,021 reviewsReport Toaster4.9 from 219 reviews
AI assistantData ExportYesReport ToasterAI report builder
SupportData ExportLive human support by chat and email on every planReport ToasterLive chat support, including on the Free plan
SecurityData ExportISO certifiedReport ToasterInformation could not be found

Data ExportSame on both apps

Pricing

How much do Data Export and Report Toaster cost?

Data Export costs less on Basic, Advanced and Plus stores, and the gap widens as your Shopify plan grows. Report Toaster costs less on Grow, and its free plan for Basic and Grow stores covers the last 90 days of orders.

Shopify planData ExportReport Toaster
BasicData Export$12/monthReport Toaster$18/month (or Free, 90-day history)
GrowData Export$25/monthReport Toaster$18/month (or Free, 90-day history)
AdvancedData Export$35/monthReport Toaster$60/month
PlusData Export$50/monthReport Toaster$150/month

Over a year at monthly rates, that gap is $72 on Basic in Data Export's favor, $300 on Advanced and $1,200 on Plus. On Grow, Report Toaster saves you $84 a year. Every Data Export plan includes the full toolkit, so the price does not change with the features you use.

Scheduling and delivery

Which app is better for scheduled reports and delivery?

Think about where your reports need to land. Data Export schedules reports hourly, daily, weekly or monthly, and delivers them to email, Google Sheets, Google Drive, FTP or SFTP. That fits a nightly file for an accountant, a warehouse or a vendor, and an hourly run helps when a team needs fresh numbers during a sale.

Report Toaster schedules reports daily, weekly or monthly and delivers them by email, SMS or Slack. If your team lives in Slack, that is a real advantage, because Data Export does not list Slack or SMS delivery. Report Toaster also lets you share a live report link with people who have no Shopify admin access, on paid plans.

Export formats

Which export formats does each app support?

Data Export exports CSV, Excel, Google Sheets, JSON and TXT. Report Toaster exports CSV and PDF. Need a PDF for a board pack or an email attachment? Report Toaster has it. Need Excel files, or JSON and TXT for an accounting tool or custom integration? Those come from Data Export.

Custom reports and AI

How do custom reports and AI report building compare?

Report Toaster's headline feature is its AI report builder. You describe the report you want in plain English and the app builds it. It also offers 130+ templates (70+ free and 60+ on paid plans), a spreadsheet-style interface and calculated fields such as profit margins and aging buckets.

Data Export takes a different route to the same goal. You can build a report from any field in the Shopify store API, including metafields, line item properties and note attributes, and add calculated fields for profit, margins and fees. Data Export also includes an AI assistant. Or you can skip the building. Send a request and the team builds and schedules the report for free, on every plan.

Large stores

Which app suits a large store with a lot of orders?

Report Toaster markets itself to large stores, including Shopify Plus merchants, and says its AI report creation handles millions of orders in seconds. Data Export makes no such claim on its site. That is a vendor claim either way, so test it. Run your largest report on both apps during their free trials (15 days for Data Export, 14 days for Report Toaster on Advanced and Plus) and compare how long each takes.

Data handling

How does Data Export handle your store data?

Data Export is ISO certified and deletes your store data within 48 hours of uninstall. Whichever app you pick, ask any reporting vendor the same two questions, because it will read your orders and customers: which security standards does it hold, and how fast does it delete your data after you uninstall? For Report Toaster, we could not find information about security certifications or data deletion after uninstall on its public pages.

The verdict

Who should choose Data Export, and who should choose Report Toaster?

Data Export logo

Choose Data Export if

you are on Shopify Basic, Advanced or Plus and want to keep costs down, you want hourly schedules and delivery to SFTP, Google Drive or Google Sheets, you want every feature included at one price, or you want live human support behind it.

Report Toaster logo

Choose Report Toaster if

you want an AI report builder, Slack or SMS delivery, PDF reports, or a free plan with a 90-day history limit.

FAQ

Frequently asked questions

Is Data Export cheaper than Report Toaster?

Mostly. Data Export costs $12 on Basic, $35 on Advanced and $50 on Plus, against $18, $60 and $150 for Report Toaster. Report Toaster is cheaper on Grow ($18 against $25) and has a free plan for Basic and Grow stores.

Does Report Toaster charge extra for scheduling?

Scheduled reports, shared links, premium reports and multi-store reporting are listed on Report Toaster's paid plans, while its free plan covers the last 90 days of orders. Data Export includes scheduling and every other feature on every plan.

How often can each app run reports, and where do they go?

Data Export runs reports hourly, daily, weekly or monthly and delivers them to email, Google Sheets, Google Drive, FTP or SFTP. Report Toaster runs reports daily, weekly or monthly and delivers them to email, SMS or Slack.

Does Report Toaster have an AI report builder?

Yes. Report Toaster lets you describe a report in plain English and builds it for you. Data Export also includes an AI assistant, and its team will build and schedule any custom report for you for free.

Is there a free trial for either app?

Data Export offers a 15-day free trial on every plan. Report Toaster has a free plan for Basic and Grow stores with 90 days of order history, and 14-day free trials on its Advanced and Plus plans.

Keep reading

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