What Is the Sales by Checkout Currency Report?
The Sales by Checkout Currency report groups Shopify sales by the currency shoppers used at checkout. It shows the number of orders and total sales for each checkout currency within your chosen reporting period.
Use it to understand where shoppers are completing purchases in different currencies, rather than judging international demand from visits alone. It can also reveal whether sales remain concentrated in one currency even when your store serves shoppers elsewhere.
Because amounts can be denominated in different currencies, compare monetary totals cautiously. This report alone does not tell you a customer’s country, conversion rate, or the reason they selected a particular currency.
Report Overview
- Report period
- A date range you select.
- Data included
- Currency, Orders, and Total Sales.
- Best for
- Comparing checkout-currency usage and order distribution.
- Export options
- Excel, CSV, TXT, or PDF, as described in the supplied report guide.
- Automation
- Schedule report delivery daily, weekly, or monthly.
What Can You Learn from Checkout Currency Sales?
1. Which currencies shoppers actually use
Order counts show which checkout currencies appear most often in completed sales, not just in store traffic.
Example: In a hypothetical week, USD has 85 orders and EUR has 27.
What you can do: Review whether your currency presentation matches where purchases are occurring.
2. Whether demand is concentrated in one currency
A dominant checkout currency may indicate that many buyers complete their purchases in the same denomination. It does not establish their locations.
Example: Hypothetically, nine of ten orders use USD despite the store offering other currencies.
What you can do: Check your storefront currency options and customer checkout experience.
3. How the mix changes between periods
Run the same report for comparable date ranges to see whether order counts shift among currencies.
Example: For example, GBP orders rise from 12 to 21 between two equal-length periods.
What you can do: Investigate the change alongside campaigns or storefront changes.
4. Which currency groups merit a closer look
Review order volume and each currency’s own sales total together to spot meaningful groups for further analysis.
Example: For instance, CAD has fewer orders than EUR but a notable sales amount in CAD.
What you can do: Study the underlying orders before making pricing or expansion decisions.
What Should You Check First in This Report?
Start with the fields that directly explain the currency mix:
- Orders by currency: Identify the most commonly used checkout currency.
- Total Sales within each currency: Assess sales magnitude in its stated denomination.
- Currency concentration: Check whether a single currency accounts for most orders.
- Period-to-period changes: Compare equal time windows using the same report settings.
When Should You Use This Report?
| When to Use It | How It Helps |
|---|---|
| Reviewing international checkout currency usage | See which checkout currencies account for actual orders. |
| Assessing localized checkout usage | Review currency usage before investigating possible friction. |
| Comparing currency mix across campaign periods | Compare checkout-currency order mix across comparable dates. |
| Preparing a sales summary by checkout currency | Share orders and sales grouped by currency without treating all currency amounts as directly additive. |
How to Create This Report in Data Export
Start with the premade Sales by Checkout Currency report and adapt it only as needed.
- Open Data Export and find the premade Sales by Checkout Currency report.
- Open the report and review the Currency, Orders, and Total Sales columns.
- Choose the date range; apply a relevant filter or adjust columns if required.
- Save the report with a clear name for future use.
- Export it or schedule recurring email delivery on a daily, weekly, or monthly basis.
Make the Most of This Report
Use these four checks to keep currency-level comparisons meaningful.
01 / PERIODS
Compare like-for-like windows. Use equivalent date lengths when assessing shifts in order counts.
02 / CURRENCY AMOUNTS
Do not sum or rank total sales across different denominations without a defined exchange-rate method.
03 / ORDER VOLUME
Start with Orders when comparing currencies; sales values can have different units.
04 / SHARING
Label exports with their reporting period and share them only with colleagues who need access.
Frequently Asked Questions
What does checkout currency mean?
It is the currency used by a customer at checkout. The report groups orders and total sales by that currency.
Can I see which currency generates the most orders?
Yes. Sort the Orders field to see which checkout currencies have the highest recorded order counts.
Can I compare total sales across USD, EUR, and GBP directly?
Not as raw amounts. Each currency has a different monetary unit; use a consistent conversion method before comparing combined values.
Does the report identify customer countries or currency conversion rates?
No. The three supplied columns are Currency, Orders, and Total Sales; country and exchange-rate fields are not included.
Can I schedule this report?
Yes. The supplied guide describes saving the premade report and scheduling daily, weekly, or monthly email delivery.
