What Is the Last 30 Days Sales Summary Report?
The Last 30 Days Sales Summary report brings key Shopify sales figures together for a rolling 30-day window. Instead of checking individual sales measures separately, you can review order count and the main components of sales in one dated report.
It includes Date, Order Count, Gross Sales, Discount, Returns, Net Sales, Tax, Total Duties, Shipping, Fee, and Total Sales. These fields help you follow recent sales activity and see how discounts, returns, and additional charges relate to reported sales totals.
Use this premade report for short-term sales reviews, recurring team updates, and a consistent look at recent performance. It summarizes sales measures rather than showing which individual products or variants sold.
Report Overview
- Report period
- Last 30 days; a rolling period rather than a fixed calendar month.
- Report data
- Date, order count, gross sales, discounts, returns, net sales, tax, duties, shipping, fees, and total sales.
- Best for
- Reviewing recent sales movement and the relationship between sales measures.
- Export formats
- Excel, CSV, TXT, or PDF, as available in the report export settings.
- Automation
- Save the premade report and schedule email delivery daily, weekly, or monthly.
What Can You Learn from the Last 30 Days of Sales?
1. Whether sales are rising or slowing
Use Date alongside Total Sales and Order Count to identify stronger or weaker days within the 30-day window. Looking at both measures helps separate changes in order volume from changes in the amount sold.
Example: A hypothetical store has fewer orders this week but a similar total sales amount.
What you can do: Review the affected dates and investigate unusual changes in sales activity.
2. How discounts affect the sales picture
Gross Sales and Discount make promotional effects easier to spot. Read them together with Net Sales rather than treating the gross amount as the final outcome.
Example: A hypothetical promotion increases gross sales while recorded discounts also rise.
What you can do: Compare promotion dates with ordinary trading days before repeating an offer.
3. Whether returns are changing recent results
The Returns field helps you see when returned sales amounts are material relative to the rest of the summary. A high gross sales figure can look different once returns are considered.
Example: A hypothetical sales peak is followed by a noticeable returned amount.
What you can do: Flag the dates for further review in an order- or product-level report.
4. What else contributes to total sales
Tax, Total Duties, Shipping, and Fee appear alongside Net Sales and Total Sales. These fields provide context for the reported total, but they do not represent profit or cash payouts.
Example: Two hypothetical days have equal net sales but different shipping and tax amounts.
What you can do: Check component values before explaining a difference in reported totals.
What Should You Check First in This Report?
Start with the figures that explain the sales trend before examining individual components.
- Total Sales by Date: Find days with unusually high or low reported sales.
- Order Count: Check whether shifts in sales align with changes in the number of orders.
- Gross Sales, Discount, and Returns: Understand the main adjustments behind Net Sales.
- Tax, Total Duties, Shipping, and Fee: Review other reported amounts when reconciling the summary.
When Should You Use This Report?
| When to Use It | How It Helps |
|---|---|
| Reviewing sales from the last 30 days | Reviews the last 30 days without manually rebuilding a sales summary. |
| Checking recent changes in daily orders and sales | Spots changes in order count and sales across recent dates. |
| Recapping sales and discounts around a promotion | Checks gross sales and discounts around campaign dates. |
| Preparing sales components for further review | Examines the reported sales components before further reconciliation. |
| Scheduling a recent-sales summary | Shares a consistent snapshot of recent sales measures. |
How to Create This Report in Data Export
The fields are already prepared in the premade Last 30 Days Sales Summary report.
- Open Data Export and locate the premade Last 30 Days Sales Summary report.
- Open the report and review its included fields and rolling 30-day period.
- If needed, adjust available columns, sorting, or filters while keeping the reporting purpose clear.
- Select Save to keep the report for future use.
- Optionally configure scheduled delivery by email to yourself or approved team members on a daily, weekly, or monthly schedule.
Make the Most of This Report
Use these four checks to keep your 30-day sales review consistent and easy to share.
01 / PERIOD Remember the last 30 days shifts forward each day. Export dated snapshots when comparing earlier reviews.
02 / INTERPRETATION Read gross, discounts, returns, and net sales together; total sales is not a profit figure.
03 / VISUALS Use a line chart to review movement across dates. Keep the metric consistent across comparisons.
04 / DELIVERY Schedule reports for people who need them and review recipients before including financial details.
Frequently Asked Questions
What date range does this report use?
The premade report is set to the last 30 days. Because the window moves forward, reports generated on different dates may cover different periods.
Does this report include returns and discounts?
Yes. It includes separate Discount and Returns fields, alongside Gross Sales and Net Sales.
Can I see individual product or variant sales?
Not from the listed default fields. This summary uses date and sales measures; use a product- or variant-level report for item-specific analysis.
Can I export the report to Excel or PDF?
Yes. The supplied report guidance lists Excel, CSV, TXT, and PDF as export formats, subject to the available export configuration.
Can I schedule the last 30 days sales summary?
Yes. Save the premade report and configure email delivery on a daily, weekly, or monthly schedule for your chosen recipients.
